Each media has a character and its own backgrounds, both in content and packaging of news, both in appearance and its basic purpose. This difference is influenced by the different interests of each of the mass media. Both are politically motivated, economics, religion and so forth.

The existence of diverse interests in the mass media is undeniable, that the mass media that have no political interests, because he funded and in support of certain political forces, and mass media also have the economic motive, where any material benefit is the only the target of the media. So were the motive of religion, which was founded by media specific religious groups to convey the teachings of his religion.

The existence of the interests of the mass media also influence the news delivered to audiences. And from here then came a presumption that the facts presented is not objective facts, but facts that have been constructed by the media or the writer / journalist with a background of certain interests.

In the constructionist view, “the news we read is essentially a result of the construction work in journalism, not the standard rules of journalism. All the construction process (starting from choosing the facts, sources, use of words, pictures, until editing) contribute to how the present reality in front of audiences. “(Eriyanto, 2002: 26).

Deni Andriana

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